Our Story
Experienced in the global cocoa trade since
2018
Established in 2018, RADAD INTERNATIONAL operates from our main offices located in Nigeria and Dubai, serving as a beacon of integrity, fairness, and excellence in the cocoa trade.
Our journey began with a profound observation of the cocoa exportation market, revealing a stark lack of harmonious unison between exporters and farmers. We recognized the prevailing gap between truth and profit, with many exporters prioritizing financial gains at the expense of hardworking farmers who dedicate their bodies and souls to cultivating cocoa day and night. It is our unwavering vision to restore truth and fairness to the exportation ecosystem, ensuring that farmers receive just compensation for their tireless efforts.
Delving deeper into the systemic issues plaguing the cocoa industry, we were confronted with the sobering reality of deep empty pockets among smallholder farmers, especially in West Africa. Despite fueling the multi-billion-dollar chocolate industry, these farmers continue to endure extreme poverty, unable to reap the rewards of cocoa’s popularity. Countries like Ghana face income gaps of up to 50% of the income benchmark value, highlighting the inequities within the industry.
In a report by the Los Angeles Times, Ghana’s President shed light on the colonial-style relationship between his country and the world’s chocolate manufacturers. He lamented the disparity between the immense value generated by the chocolate industry and the meager returns received by cocoa-producing nations. With Ghana and Ivory Coast collectively producing 65% of the raw materials for chocolate, the disparity in earnings starkly contrasts with the industry’s lucrative revenues, totaling US$100 billion.
RADAD INTERNATIONAL is committed to reshaping the narrative of cocoa exportation by championing fairness, transparency, and equity. Our mission is not only to facilitate the export of premium-quality cocoa but also to empower farmers with fair compensation and dignified livelihoods. Through collaborative partnerships, sustainable practices, and ethical principles, we strive to uplift cocoa-producing communities and create a more equitable and prosperous future for all stakeholders.
Together, let us embark on a journey of transformation, empowerment, and shared prosperity.
Mission
To bridge the gap between Africa's rich cocoa heritage and global markets, empowering farmers through fair trade and sustainable practices, while delivering premium cocoa with integrity and excellence, contributing to a thriving cocoa industry for all.
Motto
To become a leading force in the global cocoa trade, renowned for our commitment to ethical sourcing, social responsibility, and environmental stewardship, while setting new standards for quality and innovation